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Laura returns to Hyundai, this time on Global Green Screen

Chicago, ILLaura Schwartz, Professional Emcee was thrilled to returned to Hyundai to host their 2020 Digital Dealers Conference. The global pandemic shifted the conference online for the first time but just as Hyundai is known for their innovation in the automobile industry – this event itself was no different and is being hailed around the globe as an incredible technological achievement.

The worldwide broadcast produced by BTC Communications was met with praise for both its message and production.

A sneak look behind the “screen” at this revolutionary process:

After months of planning, scripting and pre-production Hyundai leaders filmed their portion in Seoul South Korea where a body double appeared in the role of Laura. The following week at the incomparable LSAV Powerhouse Studios Chicago, Laura filmed her portion, alone, against a green screen in the same chair that was used the week prior half way around the world. Using smart spatial reference and being very familiar with the leadership and message, Laura created a conversation that felt alive in the present while initiating seamless conversation among the leadership from the week prior. Then, final magic in post-production married up the films and delivered on their mission to dealers around the globe.  In its opening, the global green screen technology and filming was revealed to the delight of the dealers and was a great success.

“I have always respected Hyundai for their innovation, creativity and care for their teams, dealers and customers. So, as a high-tech girl myself, you can imagine how much I loved the way this project was met with that same innovation, creativity and care.  I am honored to have served in the role as moderator. — Laura Schwartz

About Hyundai Motor Company

Established in 1967, Hyundai Motor Company is committed to becoming a lifetime partner in automobiles and beyond with its range of world-class vehicles and mobility services available in more than 200 countries. Hyundai sold more than 4.5 million vehicles globally in 2018 and is currently employing more than 110,000 employees worldwide. Hyundai Motor continues to enhance its product line-up with vehicles that are helping to build solutions for a more sustainable future, such as NEXO, the world’s first dedicated hydrogen-powered SUV.

More information about Hyundai Motor and its products can be found at:

http://worldwide.hyundai.com or http://globalpr.hyundai.com

About Laura Schwartz

Professional Emcee, Keynote Speaker and Author Laura Schwartz knows how to make live events succeed.  Whether hosting a corporate event or delivering a keynote on stage, Laura brings the experience and energy to make your message resonate with any audience! Laura was voted by as one of the 100 Most Influential People in the International Events Industry in 2019 and 2020.

For more information on or to schedule Laura to speak, please contact Ashley Brooks at ashley@lauraschwartzlive.com or 312-767-7415.